Boon Siew Honda
Our Background
Powered by the dreams of two great men.
In 1957, Tan Sri Dato’ Loh Boon Siew and Mr. Soichiro Honda met for the very first time.
What started off as a partnership to offer motorcycles to the masses grew into a unified dream, to promote effective means of transportation for the development of Malaysia’s economy.
After 60 years of partnership, their vision was taken to the next level. Boon Siew Honda was born – an organisation built on passion, determination, and the power of dreams.
Commencing operations in September 2008, Boon Siew Honda Sdn. Bhd. is a joint venture company between Honda Motor Co. Ltd. and Oriental Holdings Bhd. We aim to provide rider satisfaction through efficient service, quality products, and continual technological development.
Our Background
Powered by the dreams of two great men.
In 1957, Tan Sri Dato’ Loh Boon Siew and Mr. Soichiro Honda met for the very first time.
What started off as a partnership to offer motorcycles to the masses grew into a unified dream, to promote effective means of transportation for the development of Malaysia’s economy.
After 60 years of partnership, their vision was taken to the next level. Boon Siew Honda was born – an organisation built on passion, determination, and the power of dreams.
Commencing operations in September 2008, Boon Siew Honda Sdn. Bhd. is a joint venture company between Honda Motor Co. Ltd. and Oriental Holdings Bhd. We aim to provide rider satisfaction through efficient service, quality products, and continual technological development.
our principle
Our Philosophy
Company Principle
Maintaining a global viewpoint, we are dedicated to supplying products of the highest quality yet at a reasonable price for worldwide customer satisfaction.
Fundamental Beliefs
Respects for the individual:
<ul>
<li>Initiatives</li>
<li>Equality</li><li>Trust</li>
</ul>
Management Policies
<ul><li>Proceed always with ambition and youthfulness.</li>
<li>Respect sound theory, develop fresh ideas and make the most effective use of time.</li>
<li>Enjoy your work, and encourage open communications.</li>
<li>Strive constantly for a harmonious flow of work.</li>
<li>Be ever mindful of the value of research and endeavor.</li> </ul>
KEY MILESTONES
Our History Timeline
Tan Sri Dato’ Loh Boon Siew and Mr. Soichiro Honda meet for the first time.
The First Honda C100 SuperCub arrives.
Butterworth hosts the first motorcycle assembly plant in Malaysia.
Mr. Soichiro Honda’s first visit to Malaysia.
The Honda C70 is the 1 millionth motorcycle to be manufactured in Malaysia.
The Honda EX5 is introduced with overwhelming demand.
The first Honda C70s are shipped overseas.
The Honda EX5 was the 2 millionth motorcycle to be manufactured.
Highlights of 2004
1. First Honda Wave 125 rolls off the assembly line.
2. Establishment of the Honda Safety Riding Center.
3 Millionth
1. The Honda Wave 125 is the 3 millionth motorcycle to be produced.
2. Boon Siew Group and Honda celebrate 50 years of partnership.Honda establishes a joint venture with Oriental Holdings, naming it Boon Siew Honda Sdn. Bhd.
4 Millionth
The Honda Wave Dash is the 4 millionth motorcycle to be produced. Production of Honda Wave Dash SE Repsol Edition begins.Boon Siew Honda relocates to a new cutting-edge factory in Batu Kawan, Penang.
The Honda Wave Dash is the 4 millionth motorcycle to be produced. Production of Honda Wave Dash SE Repsol Edition begins.
Becomes the first 2-wheeled manufacturing company in Malaysia to obtain an EEV Certification.
The Honda Wave Dash is the 4 millionth motorcycle to be produced. Production of Honda Wave Dash SE Repsol Edition begins.
5 Millionth
1. After 60 years of partnership between Tan Sri Dato' Loh Boon Siew and Mr. Shoichiro Honda, 5 million motorcycles have been produced in Malaysia.
2. Signs MoU for the export of the RS150R, witnessed by MAI.
Highlights of 2018
1. In house engine assembly in production
2. First HEV model (Honda PCX hybrid) is introduced to the market.
3. Opening of the first Honda BigWing and IMPIAN X, an exclusive one-stop sales and service centre.BigWing, for Honda Big Bikes with models ranging from 250cc and above while IMPIAN X for Honda bikes with models ranging from 300cc and below.
Now
Boon Siew Honda Sdn. Bhd. strives to continue to bring joy to customers with advanced technology, a widespead dealer network, and intelligent mobility among other innovations. Then, the story is to be continued...